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Buyers tab

The Buyers tab shows everyone currently captured in the Target List. It typically includes:
  • Buyer — name and LinkedIn profile
  • Company — logo, name, and LinkedIn profile
  • Persona — the buyer’s matched persona (for example, Engineer / Developer, Lead / Eng Mgr, DevOps, Buyer)
  • Title — the buyer’s job title
Use Search, Filter, and Export CSV to review or pull the list. Select a buyer’s row to open their full profile.

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Buyer profile

Selecting a buyer — from a Target List’s Buyers tab, or from the workspace-level Target Buyer page — opens their profile in a side panel. The header shows the buyer’s name, role, company, matched Persona and ICP, and email. The panel has four tabs:
  • Person Info — first and last name, role, created and updated dates, address, and contact channels (phone, email, LinkedIn, Twitter, Facebook, GitHub).
  • Company Info — company name, short name, website, description, industry, technologies, founded year, revenue, employee count, and created date.
  • Signals — the buyer’s signal activity, grouped by day, showing the source page, the matched Target Page, and time spent.
  • Target Lists — every Target List this buyer belongs to, showing each list’s buyer count, workflow status, and the date this buyer was added to it.
A buyer can belong to more than one Target List at the same time.

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Naming Target Lists

A good Target List name should describe the signal or motion it captures. Good examples: Website Visitors (pricing page), Website Visitors (homepage). The name should help your team understand what the list is capturing without opening it.

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Best practices

  • Keep each list focused on one signal or motion — for example, one Target Page and one ICP or persona combination per list, rather than combining several motions into one.
  • Set the right run duration — use “Runs continuously” for evergreen motions, a selected end date for time-boxed campaigns, or “Runs once only” for a one-time pull.
  • Review buyer quality regularly — check persona and ICP fit, and use Search, Filter, and Export CSV to review or share the list.
  • Stop lists you no longer need — pause a list’s workflow once the motion is done, so stale audiences don’t keep pushing to Destinations.

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Troubleshooting

  • My list is stuck in Draft — Confirm both the Signals Filter and Buyers Filter on the Buyers step are configured and saved, and that the Start and End steps show Ready, then select Run.
  • I don’t see buyers in my Target List — Confirm the list is Running, and that its Signals Filter and Buyers Filter conditions actually match live signal activity.
  • My list stopped adding new buyers — Check the Workflow settings on the Start step: it may have reached a selected end date, or been set to run once.
  • I can’t find a specific buyer — Use Search or Filter on the Buyers tab, or check the buyer’s own profile — the Target Lists tab shows every list they belong to.

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FAQ

A live, rule-based audience of buyers. It runs as a simple workflow (Start → Buyers → End) that automatically captures matching buyers, and can be pushed to a Destination.
Draft, Running, Not Running, or Deleted. A new list starts as Draft until its Buyers step is configured and you select Run.
On the Buyers step, use the Signals Filter to define the website activity that counts as a match (Page URL, visit count, time spent), and the Buyers Filter to narrow it by ICP or Persona. Use Preview contacts to check the match before selecting Save Buyers.
Yes. A buyer’s profile shows every Target List they’re part of, under the Target Lists tab.
It depends on the Workflow settings on its Start step: continuously until stopped, until a selected date, or once only.
Yes. Select Stop at the top of the list to pause its workflow.
See Destinations — connect the Target List to a Destination workflow to push its buyers.

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Next step

Next, go to Destinations to see how to push your Target Lists’ buyers to HubSpot, Salesforce, Slack, or a webhook.